With media reports this morning that Leeds are coming in with a second major bid for Ryan Kent at £15M, we at Ibrox Noise wonder if this pattern of underbidding and undervaluing of Rangers’ most valuable players is becoming a theme.

Following preposterous claims from the English press that Rangers valued Filip Helander at just £6M, and piffle about Glen Kamara for £12M, not to mention the £12M for Ianis Hagi, there is a real feeling right now that Rangers’ most lucrative assets are being deeply undervalued and the club is going to have stand extremely firm.

Kent, like the others, is worth a significant amount more than just double the amount Rangers paid, with the club seeking closer to three times that amount if a deal was to be done.

And with Filip Helander, Rangers are looking for more like £10M to let him go, given his CV.

Glen Kamara too is worth a heck of a lot more than the reported £12M some plug for him, and Rangers would seek almost double that if not more for someone of his reputation and potential, while the only one fans would be relatively ok with is the £12M for Hagi, and even then the name is worth more.

The point is we’re going to see a lot of stories like this, where Rangers’ marquee assets are being pawned by the press.

And thankfully the club is in a position that while it’s time to sell a big player, we’ll do it on our terms and for an amount befitting the player.

The days of bargain bin sale prices are definitely done.