With various rumours kicking in that Rangers’ 16/17 shirt will go on sale at Greaves and Sports Direct tomorrow, the taboo topic of buying one rears its ugly head again.
As most Bears will know, Rangers Retail retain the rights on Rangers’ shirts – that is, Mike Ashley. His contractually-agreed Rangers’ merchandise company, created amidst the backdrop of the darker days of his crawl into Rangers’ boardroom may have lost its partnership with Rangers, but he still makes 99% profit on every shirt sold, whoever sells it, with Rangers pocketing a measly 18p.
Hence the subject of buying the shirt is as divisive a topic among the Rangers support as any in recent memory.
Rangers fans, naturally, want to buy the shirt, as they always want to buy their club top. But with the knowledge the cash outlay goes into Mike Ashley’s pocket rather than Rangers’, caution has been the name of the game as far as investing in the next kit goes.
Some fans think ‘to hell with the protocol’ and just want to buy the kit, not caring who the money ends up at, while others refuse to fill SD pockets with their cash and will not purchase a top unless the Club gives the ok to do so.
It really is quite a pickle.
So, I put it over to you guys; will you buy a shirt, or not?